DCSIMG

Job Details

Position Information

Title  Marketing and Promotions Director
Description  Essential Duties & Responsibilities:
• Direct responsibility for direction, efficiency and evaluation of radio station’s promotion dept. personnel
• Confer with GSM, PD and P/GM to discuss and generate programming and sales promotion branding and revenue opportunities
• Develops and executes annual sales and audience promotion calendar
• Directs preparation and execution of all promotional events
• Communicates with outside advertising agencies on on-going campaigns
• Works internally and externally to oversee copywriting, design, creation and production of promotional materials
• Monitors and evaluates sales/programming promotion results to determine cost effectiveness of promotion initiatives
• Create and execute monthly and quarterly projects that are designed to generate non-spot revenue for the radio station
• Develop programs to generate revenue through station website
• Responsible for all station new release, external media contacts and publicity as needed
Required 
Skills 
NashFM is seeking a Marketing & Promotion Director. The successful candidate must have a solid track record with a minimum of 5 years in broadcast management with
hands-on promotion, marketing or public relations experience. They should understand foreground radio and how to communicate with its listeners and advertisers. They
must be creative with ideas, words and design. They must understand how to use resources of the department to generate revenue for the radio station. Exceptional
communication, writing, computer and personal skills mandatory. A driver’s license is required. BA degree in marketing, advertising or related field preferred.
Preferred 
Application 
Method 
Email

Hiring Organization

Name  NASH-FM 94.7. Cumulus – New York
Industry  Communications / Media - TV / Radio Broadcasting
Web site 
Address 
http://nyradio.jobs@cumulus.com

Hiring Contact Information

Name  Ms. Deborah Petruzzelli
Email 
Address 
Deborah.Petruzzelli@cumulus.com
Mailing 
Address 
WNSH, Penn Plaza, 17th Floor
New York NY 10121
Phone 
Number 
908-852-1400
Fax 
Number 
212-613-8956

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